DEALERSHIP TRAINING FROM REAL-WORLD EXPERTS

NCM Institute Automotive Training Schedule

All courses are taught by expert industry veterans who recognize the realities of your dealership because they’ve been there themselves. We provide courses in all areas of the dealership, from fixed operations to variable operations, all the way up to leadership and succession planning. Narrow your search below by an Area of Focus or by course date.

Call the NCM Institute at 866-756-2620 for more information or to register.

Click here to view our eLearn Online Course Schedule. 

The General Manager’s Guide to Service and Parts is a comprehensive dealership management course designed to help General Managers maximize fixed operations performance, increase profitability, and strengthen departmental accountability. Participants will learn how to analyze key financial metrics, optimize service and parts operations, and align departmental strategies with overall dealership goals. Through instructor-led discussions, hands-on profitability analysis, case studies, and interactive exercises, learners develop practical skills to improve operational efficiency and drive sustainable growth. By the end of the program, each participant will create a customized action plan to enhance service and parts performance, improve profitability, and support long-term dealership success. 

Class Length: 1 ½ days

Key Objectives & Competencies:

  • Strengthen fixed operations leadership through accountability and performance management.
  • Evaluate service and parts performance using key financial metrics.
  • Leverage NCM financial analysis tools to identify growth opportunities.
  • Improve service advisor effectiveness and customer retention strategies.
  • Increase labor rates, margins, and overall service department profitability.
  • Optimize parts inventory to improve cash flow and inventory turns.
  • Forecast service department sales, gross profit, and capacity needs. 

Class Length:1 ½ days

Key Objectives & Competencies:

  • Strengthen fixed operations leadership through accountability and performance management.
  • Evaluate service and parts performance using key financial metrics.
  • Leverage NCM financial analysis tools to identify growth opportunities.
  • Improve service advisor effectiveness and customer retention strategies.
  • Increase labor rates, margins, and overall service department profitability.
  • Optimize parts inventory to improve cash flow and inventory turns.
  • Forecast service department sales, gross profit, and capacity needs. 
Cost:
$1,345 USD Per Seat
Requirements:
None
Recommended for:
Planned Succession Personnel, General Managers, Controllers, and CFOs
Date/Location:
  • September 9 - 10, 2026 | Kansas City, MO
    Available
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Collision Center Management is a comprehensive leadership and operations course designed to help collision repair managers improve profitability, increase production efficiency, and optimize overall facility performance. Participants will learn how to implement accountability systems, analyze financial performance, develop effective pay plans, and leverage key performance metrics to drive measurable results. The course also explores workflow optimization, technician productivity, customer engagement, digital marketing, and business growth strategies that strengthen competitive advantage. Through hands-on activities, industry best practices, and data-driven decision-making, learners gain practical tools to enhance operational efficiency, improve team performance, and maximize collision center profitability. 

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve collision center performance.
  • Leverage financial analysis tools to identify profitability opportunities.
  • Optimize production workflows to increase technician productivity and efficiency.
  • Implement compensation strategies that align performance with business goals.
  • Maximize facility capacity through effective planning and process improvement.
  • Apply growth strategies that increase customer retention and revenue.
  • Strengthen operational performance through effective time and meeting management. 

Class Length:2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve collision center performance.
  • Leverage financial analysis tools to identify profitability opportunities.
  • Optimize production workflows to increase technician productivity and efficiency.
  • Implement compensation strategies that align performance with business goals.
  • Maximize facility capacity through effective planning and process improvement.
  • Apply growth strategies that increase customer retention and revenue.
  • Strengthen operational performance through effective time and meeting management. 
Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
Collision Center Managers, Assistant Collision Center Managers, Parts Managers, Service Managers, Fixed Operations Directors, Estimators
Date/Location:
  • July 27 - 29, 2026 | Toronto, ON
    Available
  • September 9 - 11, 2026 | Kansas City, MO
    Available
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The CRM and Internet Performance Workshop is designed for dealership leaders responsible for managing the internet sales funnel. This workshop takes a structured, data-driven approach to improving digital performance by helping participants identify the true causes behind underperforming CRM metrics.

Through analysis of CRM data, operational processes, and pre-work Mystery Shop or CRM Process and Performance Review results, participants will learn how to diagnose breakdowns, uncover root causes, and take targeted action. The focus is on building a repeatable framework for evaluating and improving internet sales performance—not just applying quick fixes.

This course is exclusively offered virtually through NCM eLearn. 

Class Length: 2 Live Virtual Sessions (90 minutes each), delivered over two weeks

Key Objectives & Competencies:

  • Diagnose breakdowns in the internet sales funnel
  • Analyze CRM data to identify performance gaps
  • Identify root causes behind underperformance
  • Evaluate lead handling and follow-up processes
  • Assess team behaviors impacting results
  • Apply a structured, data-driven framework
  • Develop targeted action steps for improvement

Class Length:2 Live Virtual Sessions (90 minutes each), delivered over two weeks

Key Objectives & Competencies:

  • Diagnose breakdowns in the internet sales funnel
  • Analyze CRM data to identify performance gaps
  • Identify root causes behind underperformance
  • Evaluate lead handling and follow-up processes
  • Assess team behaviors impacting results
  • Apply a structured, data-driven framework
  • Develop targeted action steps for improvement
Cost:
$695 USD Per Seat
Requirements:
Participants must complete a Mystery Shop (or CRM Process and Performance Review) prior to Session 1
Recommended for:
BDC Managers, Sales Managers, GMs, and Service Managers
Date/Location:
  • July 10, 2026 | S1
    Available
  • July 24, 2026 | S2
    Available
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Effective Leadership is an advanced leadership development course designed to help dealership leaders strengthen team performance, improve employee engagement, and drive operational excellence. Participants will build on core skills in accountability, workforce planning, coaching, and performance management to create a results-focused workplace culture. The course also explores generational workforce trends, employee motivation strategies, and data-driven decision-making to support long-term dealership success. Through interactive discussions, case studies, role-playing exercises, and instructor-led training, learners gain practical leadership tools they can apply immediately. Using Professional Development Challenges (PDCs), participants create personalized action plans to accelerate leadership growth and enhance team effectiveness.

Class Length: 2 days

Key Objectives & Competencies:

  • Develop leadership skills that inspire engagement and accountability.
  • Lead multigenerational teams with empathy, communication, and confidence.
  • Distinguish leadership from management to drive stronger results.
  • Build workforce strategies that improve hiring, retention, and performance.
  • Create high-performing teams through effective coaching and development.
  • Strengthen employee engagement with proven motivation and feedback techniques.
  • Practice real-world leadership skills through interactive dealership scenarios.
  • Develop a personalized action plan to enhance leadership effectiveness.  

Class Length: 2 days

Key Objectives & Competencies:

  • Develop leadership skills that inspire engagement and accountability.
  • Lead multigenerational teams with empathy, communication, and confidence.
  • Distinguish leadership from management to drive stronger results.
  • Build workforce strategies that improve hiring, retention, and performance.
  • Create high-performing teams through effective coaching and development.
  • Strengthen employee engagement with proven motivation and feedback techniques.
  • Practice real-world leadership skills through interactive dealership scenarios.
  • Develop a personalized action plan to enhance leadership effectiveness.  
Cost:
$1,345 USD Per Seat
Requirements:
None
Recommended for:
Department Managers, Planned Succession Personnel, General Managers, COOs, Managing Partners, and Dealer Principals
Date/Location:
  • July 7 - 8, 2026 | Kansas City, MO
    Available
  • August 26 - 27, 2026 | Kansas City, MO
    Contact Us For Availability
  • October 7 - 8, 2026 | Kansas City, MO
    Available
  • November 23 - 24, 2026 | Kansas City, MO
    Available
  • December 21 - 22, 2026 | Toronto, ON
    Available
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F&I Foundations is a comprehensive dealership training course designed to help Finance & Insurance professionals and dealership leaders strengthen F&I performance, improve customer experience, and increase profitability. Participants gain a solid understanding of F&I operations, sales processes, compliance best practices, and the role of Finance & Insurance within the overall dealership. The course explores customer engagement strategies, digital F&I processes, and collaboration between sales and F&I teams to improve performance and drive consistent results. Through practical instruction and real-world application, learners develop a customized action plan to optimize F&I operations, enhance profitability, and support long-term dealership success.

This course is exclusively offered virtually in both US and Canada through NCM eLearn. 

Class Length: 4 Live Classroom Sessions (90 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Improve dealership profitability through advanced asset and inventory management.
  • Strengthen cash flow management using proven financial controls and reporting tools.
  • Develop financial policies and procedures that support operational excellence.
  • Design compensation and retention strategies that improve employee performance.
  • Optimize accounting department structure, roles, and accountability systems.
  • Identify expense reduction opportunities to improve departmental profitability.
  • Apply leadership principles that drive accountability and financial results.
  • Develop and present a strategic action plan focused on measurable business outcomes. 

Class Length:4 Live Classroom Sessions (90 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Improve dealership profitability through advanced asset and inventory management.
  • Strengthen cash flow management using proven financial controls and reporting tools.
  • Develop financial policies and procedures that support operational excellence.
  • Design compensation and retention strategies that improve employee performance.
  • Optimize accounting department structure, roles, and accountability systems.
  • Identify expense reduction opportunities to improve departmental profitability.
  • Apply leadership principles that drive accountability and financial results.
  • Develop and present a strategic action plan focused on measurable business outcomes. 
Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
F&I Managers and Dealership Leaders
Date/Location:
  • November 3, 2026 | US Virtual Training**
    Contact Us For Availability
  • December 9, 2026 | Canadian Virtual Training**
    Available
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Financial Management Program

Financial Management I: Foundations is the first course in a two-part dealership financial management program designed to help leaders strengthen their understanding of accounting principles, financial statements, and departmental performance metrics. Participants learn how dealership financial documents are structured, how financial information flows through the organization, and how operational decisions impact profitability. Through instructor-led discussions, hands-on financial analysis tools, and interactive learning experiences, learners develop practical skills for evaluating performance and making data-driven business decisions. Using NCM’s Commitment process, participants create customized plans to improve financial performance, enhance operational effectiveness, and support long-term dealership profitability.

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Interpret dealership financial statements to make more informed decisions.
  • Analyze balance sheets, income statements, and cash flow drivers.
  • Use financial ratios and benchmarks to evaluate dealership performance.
  • Differentiate profitability from cash flow to improve financial management.
  • Leverage key performance indicators across service, parts, and variable operations.
  • Apply asset management strategies to improve inventory performance and returns.
  • Utilize NCM financial analysis tools to identify growth opportunities. 

Class Length:2 ½ days

Key Objectives & Competencies:

  • Interpret dealership financial statements to make more informed decisions.
  • Analyze balance sheets, income statements, and cash flow drivers.
  • Use financial ratios and benchmarks to evaluate dealership performance.
  • Differentiate profitability from cash flow to improve financial management.
  • Leverage key performance indicators across service, parts, and variable operations.
  • Apply asset management strategies to improve inventory performance and returns.
  • Utilize NCM financial analysis tools to identify growth opportunities. 
Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
Department Managers, Office Managers, Controllers, General Managers, and CFOs
Date/Location:
  • July 13 - 15, 2026 | Kansas City, MO
    Available
  • August 17 - 19, 2026 | Kansas City, MO
    Available
  • September 21 - 23, 2026 | Kansas City, MO
    Available
  • November 9 - 11, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Financial Management Program

Financial Management II: Strategies builds on the foundation established in Financial Management I, providing dealership leaders with advanced financial tools and strategies to improve performance, strengthen profitability, and support long-term business growth. Participants will learn how to analyze cash flow statements, optimize asset management, develop departmental profit improvement plans, and use financial data to make informed strategic decisions. The course also focuses on strengthening collaboration across departments and aligning financial objectives with operational goals. Through instructor-led discussions, practical analysis tools, and the NCM Commitment process, learners create customized action plans that drive measurable results and enhance overall dealership financial performance.

Class Length: 2 days

Key Objectives & Competencies:

  • Improve dealership profitability through advanced asset and inventory management.
  • Strengthen cash flow management using proven financial controls and reporting tools.
  • Develop financial policies and procedures that support operational excellence.
  • Design compensation and retention strategies that improve employee performance.
  • Optimize accounting department structure, roles, and accountability systems.
  • Identify expense reduction opportunities to improve departmental profitability.
  • Apply leadership principles that drive accountability and financial results.
  • Develop and present a strategic action plan focused on measurable business outcomes. 

Class Length:2 days

Key Objectives & Competencies:

  • Improve dealership profitability through advanced asset and inventory management.
  • Strengthen cash flow management using proven financial controls and reporting tools.
  • Develop financial policies and procedures that support operational excellence.
  • Design compensation and retention strategies that improve employee performance.
  • Optimize accounting department structure, roles, and accountability systems.
  • Identify expense reduction opportunities to improve departmental profitability.
  • Apply leadership principles that drive accountability and financial results.
  • Develop and present a strategic action plan focused on measurable business outcomes. 
Cost:
$1,845 USD Per Seat
Requirements:
Financial Management I: Foundation
Recommended for:
Office Managers, Controllers, and CFOs
Date/Location:
  • July 15 - 17, 2026 | Kansas City, MO
    Available
  • August 19 - 21, 2026 | Kansas City, MO
    Available
  • September 23 - 25, 2026 | Kansas City, MO
    Available
  • November 11 - 13, 2026 | Kansas City, MO
    Available
LEARN MORE See Package

The General Management Executive Program (GMEP) is a premier leadership development program designed to prepare current and aspiring automotive General Managers to lead high-performing dealerships with confidence, accountability, and strategic vision. Spanning six progressive sessions, the program develops expertise across financial management, fixed operations, sales leadership, used vehicle management, inventory control, customer retention, and organizational performance. Participants learn to leverage data-driven decision-making, strengthen cross-department collaboration, optimize profitability, and build high-performing teams. Through interactive workshops, case studies, peer collaboration, executive coaching, and NCM’s Commitment process, learners create customized action plans that drive measurable results and support long-term dealership growth, leadership effectiveness, and operational excellence.

Class Length: 11 months, meeting for 3 ½ days every-other month for a total of six sessions

Key Objectives & Competencies:

  • Develop executive-level leadership skills that drive dealership-wide performance.
  • Leverage financial analysis and benchmarking tools to make strategic decisions.
  • Build accountability systems that improve execution across all departments.
  • Optimize fixed operations, variable operations, F&I, and collision center performance.
  • Strengthen inventory, asset, and cash flow management to improve profitability.
  • Recruit, develop, and retain high-performing teams through effective leadership.
  • Implement growth strategies across sales, service, parts, marketing, and digital operations.
  • Create and execute measurable action plans that deliver lasting business results. 


Discounts & Ongoing Partnership Pricing Available

  • Send 2 people → Save $500 each
  • Send 3 people → Save $750 each

Enroll 4 or more team members and unlock:

  • Preferred rate of $9,995 for future participants
  • Stackable $1,000 subscription discount

Class Length: 11 months, meeting for 3 ½ days every-other month for a total of six sessions

Key Objectives & Competencies:

  • Develop executive-level leadership skills that drive dealership-wide performance.
  • Leverage financial analysis and benchmarking tools to make strategic decisions.
  • Build accountability systems that improve execution across all departments.
  • Optimize fixed operations, variable operations, F&I, and collision center performance.
  • Strengthen inventory, asset, and cash flow management to improve profitability.
  • Recruit, develop, and retain high-performing teams through effective leadership.
  • Implement growth strategies across sales, service, parts, marketing, and digital operations.
  • Create and execute measurable action plans that deliver lasting business results. 


Discounts & Ongoing Partnership Pricing Available

  • Send 2 people → Save $500 each
  • Send 3 people → Save $750 each

Enroll 4 or more team members and unlock:

  • Preferred rate of $9,995 for future participants
  • Stackable $1,000 subscription discount

Cost:
$10,995 USD Per Seat
Requirements:
None
Recommended for:
Future General Manager/Dealer Principals (High Potential Employees), Planned Succession Personnel, General Managers, Managing Partners, Dealer Principals, and COOs
Date/Location:
  • July 7 - 10, 2026 | Kansas City, MO
    Contact Us For Availability
  • August 10 - 13, 2026 | Toronto, ON
    Available
  • August 17 - 20, 2026 | Kansas City, MO
    Available
  • September 21 - 24, 2026 | Kansas City, MO
    Available
  • October 19 - 22, 2026 | Kansas City, MO
    Available
  • November 16 - 19, 2026 | Kansas City, MO
    Available
  • December 14 - 17, 2026 | Kansas City, MO
    Available
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General Management Program

General Management I is the first course in a two-part leadership development program for dealership general managers. Designed to strengthen knowledge in key operational areas, this course provides an in-depth look at accountability management, dealership financials, and fixed operations. Through instructor-led discussions, performance analysis exercises, and interactive learning, participants will gain practical strategies to improve departmental performance and drive dealership profitability. Using NCM’s proven Commitment process, learners will create a customized action plan tailored to their dealership’s unique opportunities and challenges, helping them become more effective, well-rounded leaders.

Class Length: 3 ½ days

Key Objectives & Competencies:

  • Strengthen accountability systems that drive dealership performance and results.
  • Optimize inventory, asset management, and cash flow strategies.
  • Interpret financial statements to make confident business decisions.
  • Use NCM financial analysis tools to identify improvement opportunities.
  • Reduce expenses and improve overall dealership profitability.
  • Evaluate and enhance fixed operations performance and productivity.
  • Improve parts pricing, inventory control, and margin management.
  • Develop and present a dealership-specific action plan for growth. 

Class Length:3 ½ days

Key Objectives & Competencies:

  • Strengthen accountability systems that drive dealership performance and results.
  • Optimize inventory, asset management, and cash flow strategies.
  • Interpret financial statements to make confident business decisions.
  • Use NCM financial analysis tools to identify improvement opportunities.
  • Reduce expenses and improve overall dealership profitability.
  • Evaluate and enhance fixed operations performance and productivity.
  • Improve parts pricing, inventory control, and margin management.
  • Develop and present a dealership-specific action plan for growth. 
Cost:
$2,245 USD Per Seat
Requirements:
None
Recommended for:
General Managers, Planned Succession Personnel, COOs, Managing Partners, and Dealer Principals
Date/Location:
  • August 10 - 13, 2026 | Kansas City, MO
    Available
  • October 12 - 15, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
General Management Program

General Management II is the culminating course in this two-part dealership leadership program, providing an in-depth exploration of variable operations with a strong focus on used vehicle management. Participants will learn how to analyze performance, improve profitability, and drive results across key dealership departments. Through instructor-led discussions, hands-on department analysis, and structured classroom instruction, learners develop practical strategies to strengthen operational effectiveness and leadership skills. Using NCM’s Commitment process, each participant creates a customized action plan to address their dealership’s unique opportunities and challenges, helping them become more effective and well-rounded dealership leaders.

Class Length: 3 ½ days

Key Objectives & Competencies:

  • Advance accountability leadership to drive stronger dealership performance.
  • Master variable operations management through sales-focused performance metrics.
  • Increase sales effectiveness with proven lead and opportunity management strategies.
  • Optimize F&I processes to improve profitability, compliance, and customer experience.
  • Leverage digital marketing and internet sales to drive conversion growth.
  • Develop advanced used vehicle sourcing, pricing, and inventory strategies.
  • Improve inventory turn and profitability by reducing aging vehicle risk.  

Class Length:3 ½ days

Key Objectives & Competencies:

  • Advance accountability leadership to drive stronger dealership performance.
  • Master variable operations management through sales-focused performance metrics.
  • Increase sales effectiveness with proven lead and opportunity management strategies.
  • Optimize F&I processes to improve profitability, compliance, and customer experience.
  • Leverage digital marketing and internet sales to drive conversion growth.
  • Develop advanced used vehicle sourcing, pricing, and inventory strategies.
  • Improve inventory turn and profitability by reducing aging vehicle risk.  
Cost:
$2,245 USD Per Seat
Requirements:
None
Recommended for:
General Managers, Planned Succession Personnel, COOs, Managing Partners, and Dealer Principals
Date/Location:
  • July 13 - 16, 2026 | Toronto, ON
    Available
  • August 17 - 20, 2026 | Kansas City, MO
    Available
  • November 16 - 19, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
General Sales Management Program

General Sales Management I is a comprehensive dealership sales management course designed to help leaders improve variable operations performance, maximize profitability, and strengthen inventory management strategies. Participants will learn how to optimize Opportunities to Do Business (OTDBs), enhance used vehicle operations, calculate ROI, refine trade appraisal processes, and effectively manage inventory through trade and stock walks. The course also focuses on developing leadership skills to guide sales teams and variable operations managers in today’s competitive automotive retail environment. Through interactive instruction and NCM’s Commitment process, learners create practical action plans to drive sales performance, operational efficiency, and dealership growth.

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve sales team performance.
  • Use financial analysis tools to measure and drive dealership results.
  • Increase sales opportunities through effective lead and traffic management.
  • Strengthen used vehicle sourcing, inventory planning, and merchandising.
  • Improve inventory ROI through strategic aging and days' supply management.
  • Master trade appraisal processes to maximize acquisition opportunities.
  • Implement pricing and inventory strategies that increase used vehicle profitability.
  • Develop a dealership-specific action plan focused on measurable sales growth. 

Class Length:2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve sales team performance.
  • Use financial analysis tools to measure and drive dealership results.
  • Increase sales opportunities through effective lead and traffic management.
  • Strengthen used vehicle sourcing, inventory planning, and merchandising.
  • Improve inventory ROI through strategic aging and days' supply management.
  • Master trade appraisal processes to maximize acquisition opportunities.
  • Implement pricing and inventory strategies that increase used vehicle profitability.
  • Develop a dealership-specific action plan focused on measurable sales growth. 
Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
General Sales Managers, New or Used Vehicles Sales Managers, F&I Directors, F&I Producers, and Variable Operations Directors
Date/Location:
  • July 6 - 8, 2026 | Toronto, ON
    Available
  • July 20 - 22, 2026 | Kansas City, MO
    Available
  • August 17 - 19, 2026 | Kansas City, MO
    Available
  • September 21 - 23, 2026 | Kansas City, MO
    Available
  • October 19 - 21, 2026 | Kansas City, MO
    Available
  • November 16 - 18, 2026 | Toronto, ON
    Available
  • December 14 - 16, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
General Sales Management Program

General Sales Management II builds on the foundation established in GSM I, providing dealership leaders with advanced strategies to improve sales performance, strengthen accountability, and drive operational excellence. Participants will explore effective management practices, recruitment and retention strategies, performance coaching, digital marketing optimization, and emerging automotive industry trends. The course emphasizes data-driven decision-making, ROI analysis, and actionable planning to improve dealership profitability and team performance. Through instructor-led discussions, hands-on financial analysis, and NCM’s Commitment process, learners develop customized implementation plans that support long-term success, operational efficiency, and high-performing sales organizations. 

Class Length: 2 days

Key Objectives & Competencies:

  • Advance new vehicle department performance through data-driven management strategies.
  • Identify high-impact opportunities using dealership financial and operational metrics.
  • Recruit, develop, and retain top-performing sales professionals.
  • Establish accountability systems that strengthen team performance and execution.
  • Leverage digital marketing and internet sales to increase lead conversion.
  • Analyze variable operations KPIs to uncover growth opportunities.
  • Adapt sales strategies to evolving consumer buying behaviors and trends.
  • Develop and present a strategic action plan focused on measurable results. 

Class Length:2 days

Key Objectives & Competencies:

  • Advance new vehicle department performance through data-driven management strategies.
  • Identify high-impact opportunities using dealership financial and operational metrics.
  • Recruit, develop, and retain top-performing sales professionals.
  • Establish accountability systems that strengthen team performance and execution.
  • Leverage digital marketing and internet sales to increase lead conversion.
  • Analyze variable operations KPIs to uncover growth opportunities.
  • Adapt sales strategies to evolving consumer buying behaviors and trends.
  • Develop and present a strategic action plan focused on measurable results. 
Cost:
$1,845 USD Per Seat
Requirements:
General Sales Management I: Foundation
Recommended for:
General Sales Managers, New or Used Vehicles Sales Managers, F&I Directors, F&I Producers, and Variable Operations Directors
Date/Location:
  • July 8 - 10, 2026 | Toronto, ON
    Available
  • July 22 - 24, 2026 | Kansas City, MO
    Available
  • August 19 - 21, 2026 | Kansas City, MO
    Available
  • September 23 - 25, 2026 | Kansas City, MO
    Available
  • October 21 - 23, 2026 | Kansas City, MO
    Available
  • November 18 - 20, 2026 | Toronto, ON
    Available
  • December 16 - 18, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
General Sales Management Program

General Sales Management III is the advanced capstone course in the GSM series, designed to help dealership leaders master high-level sales management strategies that drive profitability, operational efficiency, and team performance. Participants will learn how to recruit, develop, and coach top-performing sales teams, optimize sales department structure, leverage eCommerce and BDC strategies, manage sales pipelines, and make data-driven business decisions. Through interactive discussions, financial performance analysis, hands-on exercises, and NCM's Commitment process, learners create customized action plans tailored to their dealership goals. The course delivers practical leadership tools and proven strategies for sustained dealership growth and sales success.

Class Length: 2 days

Key Objectives & Competencies:

  • Elevate leadership effectiveness through advanced coaching and accountability practices.
  • Build high-performing sales teams through strategic hiring and development.
  • Strengthen sales performance with structured coaching and deal management processes.
  • Optimize sales and service pipelines to increase customer acquisition and retention.
  • Design organizational structures that improve sales department efficiency and results.
  • Leverage eCommerce and BDC strategies to maximize digital sales opportunities.
  • Improve productivity through proven time, task, and priority management systems.
  • Develop and present a strategic action plan focused on long-term growth. 

Class Length:2 days

Key Objectives & Competencies:

  • Elevate leadership effectiveness through advanced coaching and accountability practices.
  • Build high-performing sales teams through strategic hiring and development.
  • Strengthen sales performance with structured coaching and deal management processes.
  • Optimize sales and service pipelines to increase customer acquisition and retention.
  • Design organizational structures that improve sales department efficiency and results.
  • Leverage eCommerce and BDC strategies to maximize digital sales opportunities.
  • Improve productivity through proven time, task, and priority management systems.
  • Develop and present a strategic action plan focused on long-term growth. 
Cost:
$1,845 USD Per Seat
Requirements:
General Sales Management I: Foundation & General Sales Management II: Strategies (at least 6 months after completing GSM II)
Recommended for:
General Sales Managers, New or Used Vehicles Sales Managers, F&I Directors, F&I Producers, and Variable Operations Directors
Date/Location:
  • August 10 - 11, 2026 | Kansas City, MO
    Available
  • October 5 - 6, 2026 | Kansas City, MO
    Available
  • December 7 - 8, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Internet Management Program

Internet/BDC Operations Management is a comprehensive dealership training course designed to help leaders optimize Business Development Center (BDC) performance, improve customer engagement, and increase lead conversion. Participants will learn how to establish effective goals and KPIs, enhance the digital customer experience, and implement proven lead management processes that drive sales results. The course explores BDC structure, recruiting and hiring strategies, compensation planning, communication techniques, and performance management best practices. Through practical exercises, process evaluations, and instructor-led discussions, learners gain actionable strategies to improve response times, strengthen customer interactions, maximize appointment-setting success, and drive dealership growth in today’s digital retail environment.

Class Length: 2 days

Key Objectives & Competencies:

  • Establish performance goals and KPIs that drive BDC success.
  • Enhance the digital customer experience to increase engagement and conversions.
  • Implement proven lead management processes that improve response times and results.
  • Optimize BDC structure, staffing, and compensation for maximum effectiveness.
  • Recruit, develop, and retain high-performing internet sales professionals.
  • Strengthen communication skills across phone, text, email, and video channels.
  • Overcome customer objections using modern sales and engagement strategies.
  • Conduct performance reviews that improve accountability and operational results. 

Class Length: 2 days

Key Objectives & Competencies:

  • Establish performance goals and KPIs that drive BDC success.
  • Enhance the digital customer experience to increase engagement and conversions.
  • Implement proven lead management processes that improve response times and results.
  • Optimize BDC structure, staffing, and compensation for maximum effectiveness.
  • Recruit, develop, and retain high-performing internet sales professionals.
  • Strengthen communication skills across phone, text, email, and video channels.
  • Overcome customer objections using modern sales and engagement strategies.
  • Conduct performance reviews that improve accountability and operational results. 
Cost:
$1,845 USD Per Seat
Requirements:
None
Recommended for:
Internet/BDC Managers, Dealers, General Managers, Sales Managers
Date/Location:
  • July 13 - 14, 2026 | Kansas City, MO
    Available
  • July 20 - 21, 2026 | Toronto, ON
    Available
  • August 24 - 25, 2026 | Kansas City, MO
    Available
  • October 12 - 13, 2026 | Kansas City, MO
    Available
  • December 14 - 15, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Interviewing and Talent Retention Management Program

Interviewing & Talent Retention Management I is a foundational leadership course designed to help dealership leaders attract, hire, and retain top talent in today’s competitive automotive workforce. Participants will learn proven strategies for talent acquisition, employee onboarding, employer branding, and workforce retention while developing a strong employee value proposition that supports long-term organizational success. Through instructor-led discussions, interactive activities, self-assessments, and NCM’s Commitment process, learners evaluate their current hiring and retention practices and create actionable improvement plans. The course provides practical tools and frameworks that help leaders build high-performing teams, improve employee engagement, and strengthen dealership culture and performance.

Class Length: 1 ½ days

Key Objectives & Competencies:

  • Develop a talent strategy that attracts, develops, and retains top performers.
  • Build a strong workplace culture that enhances employee engagement and retention.
  • Create hiring profiles and job postings that attract high-quality candidates.
  • Optimize your career site to strengthen employer brand and candidate interest.
  • Improve the candidate experience through effective communication and engagement.
  • Leverage modern recruiting strategies to expand your talent pipeline.
  • Use data and technology to enhance hiring effectiveness and decision-making. 

Class Length: 1 ½ days

Key Objectives & Competencies:

  • Develop a talent strategy that attracts, develops, and retains top performers.
  • Build a strong workplace culture that enhances employee engagement and retention.
  • Create hiring profiles and job postings that attract high-quality candidates.
  • Optimize your career site to strengthen employer brand and candidate interest.
  • Improve the candidate experience through effective communication and engagement.
  • Leverage modern recruiting strategies to expand your talent pipeline.
  • Use data and technology to enhance hiring effectiveness and decision-making. 
Cost:
$1,345 USD Per Seat
Requirements:
None
Recommended for:
Hiring Managers, GMs, Department Leaders
Date/Location:
  • July 7 - 8, 2026 | Toronto, ON
    Available
  • October 19 - 20, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Interviewing and Talent Retention Management Program

Interviewing & Talent Retention II is an advanced dealership leadership course designed to help hiring managers and automotive leaders build more effective, consistent, and results-driven hiring processes. Building on the foundation established in Interviewing & Talent Retention I, participants learn how to make data-informed hiring decisions, conduct structured interviews, improve onboarding processes, and reduce bias throughout the recruitment journey. The course emphasizes candidate experience, compliance, employee retention, and long-term workforce performance. Through instructor-led discussions, practical exercises, self-assessments, and NCM’s Commitment process, learners develop actionable strategies to attract top talent, strengthen hiring outcomes, and build high-performing teams that drive dealership success.

Class Length: 2 days

Key Objectives & Competencies:

  • Implement structured interviewing processes that improve hiring accuracy.
  • Reduce hiring bias through consistent candidate evaluation and selection practices.
  • Use behavioral interviewing techniques to identify high-potential candidates.
  • Make data-driven hiring decisions based on skills, motivations, and fit.
  • Create competitive offers and compensation strategies that attract top talent.
  • Design onboarding experiences that accelerate productivity and engagement.
  • Improve employee retention through effective preboarding and onboarding programs. 

Class Length:2 days

Key Objectives & Competencies:

  • Implement structured interviewing processes that improve hiring accuracy.
  • Reduce hiring bias through consistent candidate evaluation and selection practices.
  • Use behavioral interviewing techniques to identify high-potential candidates.
  • Make data-driven hiring decisions based on skills, motivations, and fit.
  • Create competitive offers and compensation strategies that attract top talent.
  • Design onboarding experiences that accelerate productivity and engagement.
  • Improve employee retention through effective preboarding and onboarding programs. 
Cost:
$1,845 USD Per Seat
Requirements:
Interviewing and Talent Retention Management I
Recommended for:
Hiring Managers, GMs, Department Leaders
Date/Location:
  • July 8 - 10, 2026 | Toronto, ON
    Available
  • October 20 - 22, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Internet Management Program

Mastering Digital Marketing is a comprehensive automotive marketing course designed to help dealership leaders leverage digital strategies to increase website traffic, generate qualified leads, and improve overall marketing ROI. Participants will learn how to navigate the evolving digital landscape, optimize customer engagement, and create data-driven marketing campaigns that support dealership growth. The course covers SEO, SEM, paid and organic social media, website user experience, reputation management, Google Business Profile optimization, video marketing, and emerging AI technologies. Through practical exercises, performance analysis, and strategic planning, learners gain actionable tools to improve online visibility, enhance lead conversion, and maximize digital marketing effectiveness.

Class Length: 2 days

Key Objectives & Competencies:

  • Develop data-driven digital marketing strategies that drive dealership growth.
  • Measure marketing effectiveness using key performance indicators and ROI metrics.
  • Optimize websites and vehicle detail pages to increase traffic and conversions.
  • Leverage SEO and local search strategies to improve online visibility.
  • Implement SEM campaigns that maximize advertising performance and accountability.
  • Build effective paid and organic social media strategies across key platforms.
  • Enhance the online customer experience through modern website and content strategies.
  • Explore AI-driven marketing tools to gain a competitive advantage. 

Class Length:2 days

Key Objectives & Competencies:

  • Develop data-driven digital marketing strategies that drive dealership growth.
  • Measure marketing effectiveness using key performance indicators and ROI metrics.
  • Optimize websites and vehicle detail pages to increase traffic and conversions.
  • Leverage SEO and local search strategies to improve online visibility.
  • Implement SEM campaigns that maximize advertising performance and accountability.
  • Build effective paid and organic social media strategies across key platforms.
  • Enhance the online customer experience through modern website and content strategies.
  • Explore AI-driven marketing tools to gain a competitive advantage. 
Cost:
$1,845 USD Per Seat
Requirements:
None
Recommended for:
Internet/BDC Managers, Dealers, General Managers, Sales Managers
Date/Location:
  • July 22 - 23, 2026 | Toronto, ON
    Available
  • August 26 - 27, 2026 | Kansas City, MO
    Available
  • December 16 - 17, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Parts and Accessories Management Program

Parts & Accessories Management I: Foundation is a comprehensive dealership training course designed to help Parts Managers and Fixed Operations leaders improve profitability, optimize inventory management, and strengthen department performance. Participants will learn essential financial, operational, and leadership strategies that drive efficient parts operations and support overall dealership success. Through data-driven analysis, real-world case studies, hands-on exercises, and instructor-led discussions, learners gain practical tools to improve inventory control, increase profitability, and enhance team effectiveness. The course provides a strong foundation in parts department management, equipping leaders with actionable strategies they can implement immediately to achieve measurable results and long-term success.

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve parts department performance.
  • Leverage financial analysis tools to identify growth and profitability opportunities.
  • Optimize inventory management to improve cash flow and inventory return.
  • Reduce obsolescence and lost sales through data-driven inventory strategies.
  • Strengthen inventory accuracy through effective physical and perpetual controls.
  • Implement pricing and margin management strategies that protect profitability.
  • Analyze key parts department metrics to improve operational performance.
  • Enhance collaboration between service and parts to drive fixed operations success. 

New Virtual Training Sessions Now Available for This Course

Class Length:2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve parts department performance.
  • Leverage financial analysis tools to identify growth and profitability opportunities.
  • Optimize inventory management to improve cash flow and inventory return.
  • Reduce obsolescence and lost sales through data-driven inventory strategies.
  • Strengthen inventory accuracy through effective physical and perpetual controls.
  • Implement pricing and margin management strategies that protect profitability.
  • Analyze key parts department metrics to improve operational performance.
  • Enhance collaboration between service and parts to drive fixed operations success. 

New Virtual Training Sessions Now Available for This Course

Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
Parts Managers, Assistant Parts Managers, Service Managers, Fixed Operations Directors, and General Managers
Date/Location:
  • July 13 - 15, 2026 | Kansas City, MO
    Available
  • August 7, 2026 | Virtual Training**
    Available
  • August 24 - 26, 2026 | Kansas City, MO
    Available
  • August 24 - 26, 2026 | Toronto, ON
    Available
  • October 12 - 14, 2026 | Kansas City, MO
    Available
  • November 4, 2026 | Virtual Training**
    Available
  • November 16 - 18, 2026 | Kansas City, MO
    Available
  • December 14 - 16, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Parts and Accessories Management Program

Parts & Accessories Management II: Strategies is an advanced dealership training course designed to help Parts Managers and Fixed Operations leaders maximize profitability, improve operational efficiency, and strengthen department performance. Building on the foundation established in PM I, participants will learn advanced strategies for data-driven decision-making, financial forecasting, facility optimization, inventory management, and employee accountability. Through instructor-led discussions, hands-on workshops, peer collaboration, and NCM's Commitment process, learners develop practical solutions that can be implemented immediately. The course equips leaders with the tools needed to streamline operations, improve team productivity, increase parts department profitability, and drive long-term dealership success.

Class Length: 2 days

Key Objectives & Competencies:

  • Improve parts department efficiency through optimized layout and workflow strategies.
  • Strengthen asset management practices to reduce expenses and improve profitability.
  • Implement inventory controls that minimize risk and maximize operational performance.
  • Develop forecasting strategies that align inventory investments with business goals.
  • Identify gross-producing opportunities through data-driven planning and analysis.
  • Evaluate and grow wholesale operations to expand revenue potential.
  • Establish accountability systems that improve team performance and execution.
  • Develop and present a strategic action plan focused on measurable results. 

Class Length:2 days

Key Objectives & Competencies:

  • Improve parts department efficiency through optimized layout and workflow strategies.
  • Strengthen asset management practices to reduce expenses and improve profitability.
  • Implement inventory controls that minimize risk and maximize operational performance.
  • Develop forecasting strategies that align inventory investments with business goals.
  • Identify gross-producing opportunities through data-driven planning and analysis.
  • Evaluate and grow wholesale operations to expand revenue potential.
  • Establish accountability systems that improve team performance and execution.
  • Develop and present a strategic action plan focused on measurable results. 
Cost:
$1,845 USD Per Seat
Requirements:
Parts & Accessories Management I: Foundation
Recommended for:
Parts Managers, Assistant Parts Managers, Service Managers, and Fixed Operations Directors
Date/Location:
  • July 15 - 17, 2026 | Kansas City, MO
    Available
  • August 26 - 28, 2026 | Kansas City, MO
    Available
  • August 26 - 28, 2026 | Toronto, ON
    Available
  • October 14 - 16, 2026 | Kansas City, MO
    Available
  • November 18 - 20, 2026 | Kansas City, MO
    Available
  • December 16 - 18, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Parts and Accessories Management Program

Parts & Accessories Management III: Application is the capstone course in the Parts Management series, designed to help Parts Managers and Fixed Operations leaders successfully implement advanced strategies that improve department performance and profitability. Building on the concepts introduced in Parts Management I and II, this course focuses on real-world application, financial analysis, process optimization, and continuous improvement. Through instructor-led case studies, hands-on workshops, peer collaboration, and NCM's Commitment process, participants develop actionable plans to enhance inventory management, increase operational efficiency, and strengthen team engagement. Learners leave with practical tools and proven strategies to drive sustainable profitability and long-term success in the dealership parts department.

Class Length: 2 days

Key Objectives & Competencies:

  • Elevate parts department performance through advanced leadership and accountability.
  • Implement world-class processes that improve efficiency and operational consistency.
  • Design compensation strategies that support employee performance and retention.
  • Improve productivity through effective time, task, and priority management.
  • Analyze dealership data to identify opportunities for profitability improvement.
  • Develop data-driven strategies to optimize inventory performance and gross profit.
  • Leverage key performance indicators to strengthen operational decision-making.
  • Develop and present a strategic action plan focused on long-term growth. 

Class Length:2 days

Key Objectives & Competencies:

  • Elevate parts department performance through advanced leadership and accountability.
  • Implement world-class processes that improve efficiency and operational consistency.
  • Design compensation strategies that support employee performance and retention.
  • Improve productivity through effective time, task, and priority management.
  • Analyze dealership data to identify opportunities for profitability improvement.
  • Develop data-driven strategies to optimize inventory performance and gross profit.
  • Leverage key performance indicators to strengthen operational decision-making.
  • Develop and present a strategic action plan focused on long-term growth. 
Cost:
$1,845 USD Per Seat
Requirements:
Parts & Accessories Management II: Strategies
Recommended for:
Parts Managers, Assistant Parts Managers, Service Managers, and Fixed Operations Directors
Date/Location:
  • July 27 - 28, 2026 | Toronto, ON
    Available
  • August 3 - 4, 2026 | Kansas City, MO
    Available
  • September 16 - 17, 2026 | Kansas City, MO
    Available
  • December 9 - 10, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Sales Consultant Program

Sales Consultant I is a foundational automotive sales training course designed to help new and experienced sales professionals build the skills, confidence, and accountability needed to achieve consistent sales success. Participants learn proven techniques for customer engagement, objection handling, relationship building, and effective new and used vehicle sales. Through instructor-led discussions, interactive role-playing, and collaborative learning, sales consultants develop practical strategies they can apply immediately on the showroom floor. The course focuses on creating a repeatable sales process that improves customer experience, increases closing ratios, and drives dealership sales performance in today's competitive automotive retail environment.

This course is exclusively offered virtually through NCM eLearn.

Class Length: 2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Build accountability habits that support consistent sales performance.
  • Strengthen foundational selling skills throughout the customer buying journey.
  • Understand the sales funnel to maximize opportunities and follow-up.
  • Increase confidence by communicating value throughout the sales process.
  • Master proven communication techniques that build customer trust.
  • Differentiate objections from concerns to respond more effectively.
  • Apply objection-handling strategies that improve closing opportunities.
  • Develop the skills needed for long-term success as a sales consultant. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Class Length:2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Build accountability habits that support consistent sales performance.
  • Strengthen foundational selling skills throughout the customer buying journey.
  • Understand the sales funnel to maximize opportunities and follow-up.
  • Increase confidence by communicating value throughout the sales process.
  • Master proven communication techniques that build customer trust.
  • Differentiate objections from concerns to respond more effectively.
  • Apply objection-handling strategies that improve closing opportunities.
  • Develop the skills needed for long-term success as a sales consultant. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Cost:
$599 USD Per Seat
Requirements:
None
Recommended for:
Sales Consultants, Assistant Sales Managers, Internet Sales Consultants, Sales Managers
Date/Location:
  • July 9, 2026 | Virtual Training**
    Available
  • August 6, 2026 | Virtual Training**
    Available
  • September 4, 2026 | Virtual Training**
    Available
  • November 2, 2026 | Virtual Training**
    Available
LEARN MORE See Package
Sales Consultant Program

Sales Consultant II builds on the foundation established in Sales Consultant I, helping automotive sales professionals strengthen communication skills and succeed in today’s digital retail environment. Participants learn advanced techniques for inbound and outbound phone calls, texting, email, video communication, and customer follow-up to improve engagement and increase sales opportunities. Through instructor-led discussions, interactive role-playing, and hands-on exercises, learners develop practical strategies for building customer relationships, handling objections, and closing more new and used vehicle sales. The course equips sales consultants with the modern selling skills needed to boost performance, improve customer experience, and drive consistent dealership growth.

This course is exclusively offered virtually through NCM eLearn.

Class Length: 2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Master inbound and outbound phone skills that generate sales opportunities.
  • Apply proven call strategies to increase appointments and customer engagement.
  • Build stronger relationships with today’s digital-first vehicle shoppers.
  • Respond effectively to internet inquiries with timely, professional communication.
  • Strengthen email and digital messaging to improve lead conversion.
  • Deliver engaging virtual sales experiences through video communication.
  • Adapt your sales approach to meet evolving customer expectations.
  • Increase sales performance through modern communication and follow-up strategies. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Class Length:2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Master inbound and outbound phone skills that generate sales opportunities.
  • Apply proven call strategies to increase appointments and customer engagement.
  • Build stronger relationships with today’s digital-first vehicle shoppers.
  • Respond effectively to internet inquiries with timely, professional communication.
  • Strengthen email and digital messaging to improve lead conversion.
  • Deliver engaging virtual sales experiences through video communication.
  • Adapt your sales approach to meet evolving customer expectations.
  • Increase sales performance through modern communication and follow-up strategies. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Cost:
$599 USD Per Seat
Requirements:
None
Recommended for:
Sales Consultants, Assistant Sales Managers, Internet Sales Consultants, Sales Managers
Date/Location:
  • July 23, 2026 | Virtual Training**
    Contact Us For Availability
  • September 18, 2026 | Virtual Training**
    Available
  • November 16, 2026 | Virtual Training**
    Available
  • December 10, 2026 | Virtual Training**
    Available
LEARN MORE See Package
Service Advisor Training Program

Service Advisor Training I is a comprehensive training course designed to equip dealership Service Advisors with the skills needed to improve customer satisfaction, increase retention, and drive service department profitability. Participants will learn the fundamentals of accountability management, key service performance metrics, customer relationship building, and the Service Road to the Sale process. Through interactive discussions, practical exercises, and real-world dealership applications, learners gain the tools to enhance communication, build customer trust, and improve service performance. The course also focuses on understanding critical KPIs, maximizing labor sales opportunities, and delivering exceptional customer experiences that support long-term dealership success.

Class Length: 1 day

Key Objectives & Competencies:

  • Build accountability habits that drive consistent service advisor performance.
  • Understand key service department metrics that impact profitability.
  • Improve labor sales and productivity through performance-focused best practices.
  • Strengthen customer satisfaction and retention through trust-based communication.
  • Learn proven techniques for managing customer expectations and loyalty.
  • Master the Service Road to the Sale process to increase sales effectiveness.
  • Identify opportunities to improve customer experience at every touchpoint.
  • Develop skills that contribute to long-term service department success. 

New Virtual Training Sessions Now Available for This Course

Class Length:1 day

Key Objectives & Competencies:

  • Build accountability habits that drive consistent service advisor performance.
  • Understand key service department metrics that impact profitability.
  • Improve labor sales and productivity through performance-focused best practices.
  • Strengthen customer satisfaction and retention through trust-based communication.
  • Learn proven techniques for managing customer expectations and loyalty.
  • Master the Service Road to the Sale process to increase sales effectiveness.
  • Identify opportunities to improve customer experience at every touchpoint.
  • Develop skills that contribute to long-term service department success. 

New Virtual Training Sessions Now Available for This Course

Cost:
$795 USD Per Seat
Requirements:
None
Recommended for:
Service Advisor / Service Writer
Date/Location:
  • July 7, 2026 | Virtual Training**
    Available
  • July 27, 2026 | Orlando, FL
    Available
  • August 5, 2026 | Virtual Training**
    Available
  • August 24, 2026 | Kansas City, MO
    Available
  • September 8, 2026 | Virtual Training**
    Available
  • October 7, 2026 | Virtual Training**
    Available
  • October 12, 2026 | Scottsdale, AZ
    Available
  • October 19, 2026 | Toronto, ON
    Available
  • November 9, 2026 | Dallas, TX
    Available
  • December 7, 2026 | Virtual Training**
    Available
  • December 14, 2026 | Orlando, FL
    Available
LEARN MORE See Package
Service Advisor Training Program

Service Advisor II is an advanced training course designed to help Service Advisors improve profitability, strengthen customer relationships, and master effective service selling techniques. Building on foundational skills, participants learn how to control lost profit, reduce unapplied time, leverage Multi-Point Inspections (MPI) and Additional Service Recommendations (ASR), and conduct more effective customer needs assessments. The course also focuses on advanced communication strategies, objection handling, and relationship-building skills that increase customer trust and service sales. Through interactive discussions, practical exercises, and real-world dealership applications, learners gain actionable strategies to enhance customer satisfaction, improve service department performance, and drive dealership profitability.

Class Length: 1 day

Key Objectives & Competencies:

  • Increase service department profitability by reducing discounting and lost profit.
  • Strengthen customer relationships through advanced communication techniques.
  • Improve customer interactions across in-person, phone, and digital channels.
  • Maximize service sales opportunities through effective MPI and ASR processes.
  • Conduct thorough needs assessments to improve diagnostic accuracy and trust.
  • Build stronger customer rapport through consultative selling techniques.
  • Overcome common customer objections with proven communication strategies.
  • Increase service revenue through advanced service sales and recommendation skills. 

New Virtual Training Sessions Now Available for This Course

Class Length:1 day

Key Objectives & Competencies:

  • Increase service department profitability by reducing discounting and lost profit.
  • Strengthen customer relationships through advanced communication techniques.
  • Improve customer interactions across in-person, phone, and digital channels.
  • Maximize service sales opportunities through effective MPI and ASR processes.
  • Conduct thorough needs assessments to improve diagnostic accuracy and trust.
  • Build stronger customer rapport through consultative selling techniques.
  • Overcome common customer objections with proven communication strategies.
  • Increase service revenue through advanced service sales and recommendation skills. 

New Virtual Training Sessions Now Available for This Course

Cost:
$795 USD Per Seat
Requirements:
Service Advisor Training I
Recommended for:
Service Advisor / Service Writer
Date/Location:
  • July 28, 2026 | Orlando, FL
    Available
  • August 4, 2026 | Virtual Training**
    Available
  • August 25, 2026 | Kansas City, MO
    Available
  • October 8, 2026 | Virtual Training**
    Available
  • October 13, 2026 | Scottsdale, AZ
    Available
  • October 20, 2026 | Toronto, ON
    Available
  • November 10, 2026 | Dallas, TX
    Available
  • December 8, 2026 | Virtual Training**
    Available
  • December 15, 2026 | Orlando, FL
    Available
LEARN MORE See Package
Service Advisor Training Program

Service Advisor III is the capstone course in the Service Advisor training series, designed to help advisors elevate their performance and become world-class customer service and sales professionals. Building on the skills developed in SAT I and SAT II, this advanced course focuses on real-world application, problem-solving, and continuous performance improvement. Participants assess their strengths, identify growth opportunities, and create measurable action plans to enhance customer satisfaction, increase service sales, and improve dealership performance. Through interactive activities, group discussions, case studies, and professional development planning, learners gain practical strategies and leadership skills that drive long-term success in today’s competitive automotive service environment.

Class Length: 2 Days

Key Objectives & Competencies:

  • Elevate service advisor performance through world-class accountability practices.
  • Assess and strengthen the key traits of top-performing service advisors.
  • Master walk-around techniques that build trust and increase sales opportunities.
  • Adapt communication strategies to improve customer satisfaction and loyalty.
  • Increase profitability by effectively managing labor rates and work mix.
  • Leverage key service advisor KPIs to drive measurable performance improvements.
  • Improve productivity through advanced time, task, and priority management.
  • Solve real-world service challenges through collaborative problem-solving strategies. 

Class Length:2 Days

Key Objectives & Competencies:

  • Elevate service advisor performance through world-class accountability practices.
  • Assess and strengthen the key traits of top-performing service advisors.
  • Master walk-around techniques that build trust and increase sales opportunities.
  • Adapt communication strategies to improve customer satisfaction and loyalty.
  • Increase profitability by effectively managing labor rates and work mix.
  • Leverage key service advisor KPIs to drive measurable performance improvements.
  • Improve productivity through advanced time, task, and priority management.
  • Solve real-world service challenges through collaborative problem-solving strategies. 
Cost:
$1,845 USD Per Seat
Requirements:
Service Advisor Training II (Mandatory 90 day waiting period after completing SAT II)
Recommended for:
Service Advisor / Service Writer
Date/Location:
  • August 12 - 13, 2026 | Kansas City, MO
    Available
  • November 23 - 24, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Service Management Program

Service Management I is the foundational course in a three-part dealership leadership program designed to help service managers improve labor efficiency, increase productivity, and maximize service department profitability. Participants will learn how to identify and capitalize on Opportunities to Do Business (OTDB), strengthen accountability, enhance communication, and implement effective performance management strategies. Through instructor-led discussions, department analysis exercises, and practical classroom instruction, learners gain the tools needed to evaluate and optimize service department operations. Using NCM’s Commitment process, participants develop customized action plans focused on improving operational efficiency, driving revenue growth, and achieving long-term dealership success.

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve service department performance.
  • Evaluate service operations using proven management and benchmarking tools.
  • Analyze key financial metrics to improve fixed operations profitability.
  • Increase labor rates, margins, and overall service department performance.
  • Recruit, develop, and retain top-performing service advisors and technicians.
  • Strengthen customer retention through an effective Service Road to the Sale.
  • Leverage KPIs and gross profit planning to drive operational success.
  • Develop leadership skills that improve team performance and results. 

New Virtual Training Sessions Now Available for This Course

Class Length:2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve service department performance.
  • Evaluate service operations using proven management and benchmarking tools.
  • Analyze key financial metrics to improve fixed operations profitability.
  • Increase labor rates, margins, and overall service department performance.
  • Recruit, develop, and retain top-performing service advisors and technicians.
  • Strengthen customer retention through an effective Service Road to the Sale.
  • Leverage KPIs and gross profit planning to drive operational success.
  • Develop leadership skills that improve team performance and results. 

New Virtual Training Sessions Now Available for This Course

Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
Service Managers, Assistant Service Managers, and Fixed Operations Directors
Date/Location:
  • July 8, 2026 | Virtual Training**
    Available
  • July 20 - 22, 2026 | Kansas City, MO
    Available
  • August 24 - 26, 2026 | Kansas City, MO
    Available
  • September 14 - 16, 2026 | Toronto, ON
    Available
  • September 21 - 23, 2026 | Kansas City, MO
    Available
  • October 2, 2026 | Virtual Training**
    Available
  • October 19 - 21, 2026 | Kansas City, MO
    Available
  • November 9 - 11, 2026 | Kansas City, MO
    Available
  • December 7 - 9, 2026 | Toronto, ON
    Available
  • December 14 - 16, 2026 | Kansas City, MO
    Available
LEARN MORE See Package
Service Management Program

Service Management II: Strategies builds on the foundation established in Service Management I, equipping service leaders with advanced strategies to improve department performance, increase profitability, and drive sustainable growth. Participants will explore strategic planning, service department marketing, sales management, and operational best practices designed to maximize revenue and enhance customer retention. Through instructor-led discussions, department analysis tools, and practical classroom instruction, learners gain actionable insights they can apply immediately within their dealerships. Using NCM's Commitment process, each participant develops a customized improvement plan focused on strengthening leadership effectiveness, optimizing service operations, and achieving long-term fixed operations success.

Class Length: 2 days

Key Objectives & Competencies:

  • Increase service drive profitability through advanced sales management strategies.
  • Forecast sales, labor, and gross profit to improve operational planning.
  • Develop and optimize express service operations for growth and efficiency.
  • Implement production management systems that maximize technician productivity.
  • Leverage digital marketing strategies to increase fixed operations revenue.
  • Design service menus that improve customer value and sales opportunities.
  • Strengthen collaboration between service and parts to improve profitability.
  • Develop and present a strategic action plan focused on measurable results. 

Class Length:2 days

Key Objectives & Competencies:

  • Increase service drive profitability through advanced sales management strategies.
  • Forecast sales, labor, and gross profit to improve operational planning.
  • Develop and optimize express service operations for growth and efficiency.
  • Implement production management systems that maximize technician productivity.
  • Leverage digital marketing strategies to increase fixed operations revenue.
  • Design service menus that improve customer value and sales opportunities.
  • Strengthen collaboration between service and parts to improve profitability.
  • Develop and present a strategic action plan focused on measurable results. 
Cost:
$1,845 USD Per Seat
Requirements:
Service Management I: Foundation
Recommended for:
Service Managers, Assistant Service Managers, and Fixed Operations Directors
Date/Location:
  • July 22 - 24, 2026 | Kansas City, MO
    Available
  • August 26 - 28, 2026 | Kansas City, MO
    Available
  • September 16 - 18, 2026 | Toronto, ON
    Available
  • September 23 - 25, 2026 | Kansas City, MO
    Available
  • October 21 - 23, 2026 | Kansas City, MO
    Available
  • November 11 - 13, 2026 | Kansas City, MO
    Available
  • December 9 - 11, 2026 | Toronto, ON
    Available
  • December 16 - 18, 2026 | Kansas City, MO
    Available
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Service Management Program

Service Management III: Application is the capstone course in the Service Management series, designed to help dealership leaders successfully implement and sustain the strategies developed in previous courses. Focused on real-world application, this advanced program emphasizes improving service department efficiency, operational effectiveness, and long-term profitability. Participants review and share the results of their Commitment plans, gaining valuable insights through peer-to-peer collaboration and best-practice discussions. Through instructor-led training, department analysis, and interactive learning experiences, learners refine their leadership skills and develop actionable strategies to enhance fixed operations performance, strengthen team accountability, and drive measurable dealership success.

Class Length: 2 days

Key Objectives & Competencies:

  • Maximize service department revenue through advanced ASR and MPI strategies.
  • Strengthen accountability and operational excellence through proven leadership practices.
  • Improve productivity with effective time, task, and priority management systems.
  • Coach and develop high-performing teams that drive consistent results.
  • Analyze service department expenses to improve profitability and efficiency.
  • Align compensation, performance goals, and accountability to business objectives.
  • Build effective training programs that strengthen advisor and technician performance.
  • Develop and present a strategic action plan focused on long-term growth. 

Class Length:2 days

Key Objectives & Competencies:

  • Maximize service department revenue through advanced ASR and MPI strategies.
  • Strengthen accountability and operational excellence through proven leadership practices.
  • Improve productivity with effective time, task, and priority management systems.
  • Coach and develop high-performing teams that drive consistent results.
  • Analyze service department expenses to improve profitability and efficiency.
  • Align compensation, performance goals, and accountability to business objectives.
  • Build effective training programs that strengthen advisor and technician performance.
  • Develop and present a strategic action plan focused on long-term growth. 
Cost:
$1,845 USD Per Seat
Requirements:
Service Management I: Foundation & Service Management II: Strategies
Recommended for:
Service Managers, Assistant Service Managers, and Fixed Operations Directors
Date/Location:
  • August 5 - 6, 2026 | Kansas City, MO
    Available
  • September 14 - 15, 2026 | Kansas City, MO
    Contact Us For Availability
  • September 23 - 24, 2026 | Toronto, ON
    Contact Us For Availability
  • November 23 - 24, 2026 | Kansas City, MO
    Available
  • December 21 - 22, 2026 | Kansas City, MO
    Available
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Success Driven Pay Plans is a dealership performance course designed to help leaders increase profitability through effective compensation strategies, labor efficiency, and production management. Participants will learn how to develop and implement pay plans that drive accountability, improve employee performance, and support long-term business growth. Through instructor-led discussions, department analysis tools, and practical classroom instruction, learners gain the skills to evaluate key compensation metrics, strengthen employee retention, and enhance operational effectiveness. The course focuses on creating performance-based pay structures that align employee goals with dealership objectives, resulting in improved productivity, profitability, and team engagement.

Class Length: 1 ½ days

Key Objectives & Competencies:

  • Reduce turnover by addressing compensation and retention challenges.
  • Design pay plans that attract, motivate, and retain top talent.
  • Use dealership performance data to evaluate pay plan effectiveness.
  • Apply proven compensation principles to support business objectives.
  • Develop competitive, scalable pay plans aligned with market demands.
  • Integrate performance and customer satisfaction metrics into compensation.
  • Create compensation strategies that drive variable operations growth.
  • Build fixed operations pay plans that improve productivity and morale. 

Class Length:1 ½ days

Key Objectives & Competencies:

  • Reduce turnover by addressing compensation and retention challenges.
  • Design pay plans that attract, motivate, and retain top talent.
  • Use dealership performance data to evaluate pay plan effectiveness.
  • Apply proven compensation principles to support business objectives.
  • Develop competitive, scalable pay plans aligned with market demands.
  • Integrate performance and customer satisfaction metrics into compensation.
  • Create compensation strategies that drive variable operations growth.
  • Build fixed operations pay plans that improve productivity and morale. 
Cost:
$1,345 USD Per Seat
Requirements:
None
Recommended for:
General Managers, Fixed Operations Directors, Service Managers, Parts Managers, Sales Managers, F&I Directors & Managers, Internet Sales Managers
Date/Location:
  • October 5 - 6, 2026 | Kansas City, MO
    Available
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Used Vehicle Management Program

Used Vehicle Management I: Foundations is a comprehensive training course designed for Used Vehicle Managers and dealership leaders seeking to improve pre-owned vehicle performance and profitability. Participants will learn the core operational, financial, and strategic principles needed to build a high-performing used vehicle department, including forecasting profitability, accountability management, inventory strategy, and process improvement. Through instructor-led discussions, department analysis tools, and practical classroom instruction, learners gain actionable insights that can be applied immediately. Using NCM’s Commitment process, each participant develops a customized improvement plan focused on increasing profitability, strengthening operations, and creating long-term success in the used vehicle department.

Class Length: 2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve used vehicle department performance.
  • Analyze financial performance using NCM tools and profitability metrics.
  • Develop inventory acquisition strategies that maximize used vehicle gross.
  • Improve inventory ROI through effective aging and days’ supply management.
  • Master trade appraisal processes to increase acquisition opportunities and accuracy.
  • Implement pricing, merchandising, and inventory strategies that drive profitability.
  • Monitor key performance indicators to improve operational results.
  • Develop a dealership-specific action plan focused on measurable growth. 

New Virtual Training Sessions Now Available for This Course

Class Length:2 ½ days

Key Objectives & Competencies:

  • Build accountability systems that improve used vehicle department performance.
  • Analyze financial performance using NCM tools and profitability metrics.
  • Develop inventory acquisition strategies that maximize used vehicle gross.
  • Improve inventory ROI through effective aging and days’ supply management.
  • Master trade appraisal processes to increase acquisition opportunities and accuracy.
  • Implement pricing, merchandising, and inventory strategies that drive profitability.
  • Monitor key performance indicators to improve operational results.
  • Develop a dealership-specific action plan focused on measurable growth. 

New Virtual Training Sessions Now Available for This Course

Cost:
$1,945 USD Per Seat
Requirements:
None
Recommended for:
Used Vehicle Managers, General Sales Managers, and General Managers
Date/Location:
  • July 6, 2026 | Virtual Training**
    Available
  • July 20 - 22, 2026 | Kansas City, MO
    Available
  • August 10 - 12, 2026 | Toronto, ON
    Available
  • September 14 - 16, 2026 | Kansas City, MO
    Available
  • October 6, 2026 | Virtual Training**
    Available
  • October 19 - 21, 2026 | Kansas City, MO
    Available
  • December 7 - 9, 2026 | Kansas City, MO
    Available
  • December 14 - 16, 2026 | Toronto, ON
    Available
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Used Vehicle Management Program

Used Vehicle Management II: Strategies is an advanced dealership training course designed to help Used Vehicle Managers maximize profitability, improve inventory performance, and strengthen leadership effectiveness. Building on the concepts introduced in Used Vehicle Management I, participants will learn how to leverage data-driven decision-making, digital marketing strategies, pricing discipline, and accountability management to create a high-performing used vehicle operation. The course focuses on improving key metrics such as gross profit, inventory turn, lead conversion, and process execution. Through instructor-led discussions, department analysis tools, and NCM’s Commitment process, learners develop customized action plans that drive measurable, sustainable results in today’s competitive automotive retail environment.

Class Length: 2 days

Key Objectives & Competencies:

  • Maximize sales opportunities through advanced lead and conversion management.
  • Leverage digital marketing strategies to increase inventory visibility and demand.
  • Optimize website and online sales processes to improve lead conversion.
  • Develop a compelling dealership value proposition that differentiates your brand.
  • Implement data-driven pricing strategies that improve ROI and inventory turn.
  • Strengthen inventory merchandising through effective marketing and documentation.
  • Utilize value-based selling techniques to support pricing and profitability.
  • Develop a strategic action plan focused on measurable dealership growth. 

Class Length:2 days

Key Objectives & Competencies:

  • Maximize sales opportunities through advanced lead and conversion management.
  • Leverage digital marketing strategies to increase inventory visibility and demand.
  • Optimize website and online sales processes to improve lead conversion.
  • Develop a compelling dealership value proposition that differentiates your brand.
  • Implement data-driven pricing strategies that improve ROI and inventory turn.
  • Strengthen inventory merchandising through effective marketing and documentation.
  • Utilize value-based selling techniques to support pricing and profitability.
  • Develop a strategic action plan focused on measurable dealership growth. 
Cost:
$1,845 USD Per Seat
Requirements:
Used Vehicle Management I: Foundation
Recommended for:
Used Vehicle Managers, General Sales Managers, and General Managers
Date/Location:
  • July 22 - 24, 2026 | Kansas City, MO
    Available
  • August 12 - 14, 2026 | Toronto, ON
    Available
  • September 16 - 18, 2026 | Kansas City, MO
    Available
  • October 21 - 23, 2026 | Kansas City, MO
    Available
  • December 9 - 11, 2026 | Kansas City, MO
    Available
  • December 16 - 18, 2026 | Toronto, ON
    Available
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Used Vehicle Management Program

Used Vehicle Management III: Application is the capstone course in the Used Vehicle Management series, designed to help dealership leaders turn strategy into measurable results. Building on the principles introduced in UV I and UV II, participants focus on advanced process execution, leadership development, financial performance, and operational accountability. Through peer collaboration, performance analysis, and presentations of previous Commitment plans, learners gain valuable insights into overcoming challenges and sustaining success. The course equips Used Vehicle Managers with proven tools and actionable strategies to improve profitability, increase inventory turn, enhance team performance, and lead high-performing used vehicle departments with confidence.

Class Length: 2 days

Key Objectives & Competencies:

  • Elevate used vehicle department performance through advanced operational leadership.
  • Optimize eCommerce and internet sales processes to increase conversion and profitability.
  • Build high-performing teams through strategic hiring, coaching, and accountability.
  • Improve departmental ROI using advanced profitability and expense management strategies.
  • Implement turn-based pricing and inventory policies that maximize returns.
  • Strengthen value-based selling practices to protect gross and pricing integrity.
  • Increase productivity through effective time, task, and priority management.
  • Develop and present a strategic action plan focused on long-term growth. 

Class Length:2 days

Key Objectives & Competencies:

  • Elevate used vehicle department performance through advanced operational leadership.
  • Optimize eCommerce and internet sales processes to increase conversion and profitability.
  • Build high-performing teams through strategic hiring, coaching, and accountability.
  • Improve departmental ROI using advanced profitability and expense management strategies.
  • Implement turn-based pricing and inventory policies that maximize returns.
  • Strengthen value-based selling practices to protect gross and pricing integrity.
  • Increase productivity through effective time, task, and priority management.
  • Develop and present a strategic action plan focused on long-term growth. 
Cost:
$1,845 USD Per Seat
Requirements:
Used Vehicle Management I: Foundation & Used Vehicle Management II: Strategies
Recommended for:
Used Vehicle Managers, General Sales Managers, and General Managers
Date/Location:
  • September 9 - 10, 2026 | Kansas City, MO
    Available
  • September 21 - 22, 2026 | Toronto, ON
    Available
  • December 21 - 22, 2026 | Kansas City, MO
    Available
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