DEVELOP AND TRAIN TO RETAIN YOUR BEST

Sales Consultant Program

Regardless of experience level, there are always more skills a salesperson can develop and master. The Sales Consultant Program is a two-part program that will teach salespeople how to confidently navigate almost any situation, whether in-person, over the phone, or digitally, while generating sales and leads. Taught by industry experts with decades of experience, students will master the skills needed to become the future leaders of their dealership. This package bundles the Sales Consultant I and II courses at a reduced rate.

Introductory Pricing Now Available

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Sales Consultant I is a foundational automotive sales training course designed to help new and experienced sales professionals build the skills, confidence, and accountability needed to achieve consistent sales success. Participants learn proven techniques for customer engagement, objection handling, relationship building, and effective new and used vehicle sales. Through instructor-led discussions, interactive role-playing, and collaborative learning, sales consultants develop practical strategies they can apply immediately on the showroom floor. The course focuses on creating a repeatable sales process that improves customer experience, increases closing ratios, and drives dealership sales performance in today's competitive automotive retail environment.

This course is exclusively offered virtually through NCM eLearn.

Class Length: 2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Build accountability habits that support consistent sales performance.
  • Strengthen foundational selling skills throughout the customer buying journey.
  • Understand the sales funnel to maximize opportunities and follow-up.
  • Increase confidence by communicating value throughout the sales process.
  • Master proven communication techniques that build customer trust.
  • Differentiate objections from concerns to respond more effectively.
  • Apply objection-handling strategies that improve closing opportunities.
  • Develop the skills needed for long-term success as a sales consultant. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Cost:
$599 USD Per Seat
Requirements:
None
Recommended for:
Sales Consultants, Assistant Sales Managers, Internet Sales Consultants, Sales Managers
Date/Location:
  • April 10, 2026 | Virtual Training**
  • May 8, 2026 | Virtual Training**
  • June 5, 2026 | Virtual Training**
  • July 9, 2026 | Virtual Training**
  • August 6, 2026 | Virtual Training**
  • September 4, 2026 | Virtual Training**
  • November 2, 2026 | Virtual Training**
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Sales Consultant II builds on the foundation established in Sales Consultant I, helping automotive sales professionals strengthen communication skills and succeed in today’s digital retail environment. Participants learn advanced techniques for inbound and outbound phone calls, texting, email, video communication, and customer follow-up to improve engagement and increase sales opportunities. Through instructor-led discussions, interactive role-playing, and hands-on exercises, learners develop practical strategies for building customer relationships, handling objections, and closing more new and used vehicle sales. The course equips sales consultants with the modern selling skills needed to boost performance, improve customer experience, and drive consistent dealership growth.

This course is exclusively offered virtually through NCM eLearn.

Class Length: 2 Live Classroom Sessions (75 minutes each) Plus Self-Study, Completed Over 30 Days

Key Objectives & Competencies:

  • Master inbound and outbound phone skills that generate sales opportunities.
  • Apply proven call strategies to increase appointments and customer engagement.
  • Build stronger relationships with today’s digital-first vehicle shoppers.
  • Respond effectively to internet inquiries with timely, professional communication.
  • Strengthen email and digital messaging to improve lead conversion.
  • Deliver engaging virtual sales experiences through video communication.
  • Adapt your sales approach to meet evolving customer expectations.
  • Increase sales performance through modern communication and follow-up strategies. 

New Virtual Training Sessions Now Available for This Course**
**Full classes take place over 2 weeks

Cost:
$599 USD Per Seat
Requirements:
None
Recommended for:
Sales Consultants, Assistant Sales Managers, Internet Sales Consultants, Sales Managers
Date/Location:
  • July 23, 2026 | Virtual Training**
  • September 18, 2026 | Virtual Training**
  • November 16, 2026 | Virtual Training**
  • December 10, 2026 | Virtual Training**
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Package Cost: $1198 USD

Call the NCM Institute at 866-756-2620  or complete this form  for more information or to register.

Single Class: If canceled 15–30 days prior to the session, 25% of the tuition will be forfeited unless rescheduled for another date within 1 year. If canceled fewer than 15 days prior to the session, 50% of tuition will be forfeited unless rescheduled for another date within 1 year. Non-attendance without prior notification or failure to attend the course within 1 year, will result in full forfeiture of funds. Must call by 2:00PM CST the Friday before the class begins.

GMEP: A $3,000 USD nonrefundable deposit is required at time of application with balance due 14 days prior to class start. Below is the refund schedule for the remaining balance, after the non-refundable $3,000 USD deposit is deducted.

  • Cancellation on or before Session 1: 100%
  • Cancellation on or before Session 2: 65%
  • Cancellation on or before Session 3: 30%
  • No Refund will be awarded after completion of Session 3